Social Media Recruitment

Wednesday, September 17, 2014

New Survey Shows Extensive Use of Social Media for Recruitment


A new survey by a leading e-recruitment specialist reveals that 80% of HR teams are using social media for sourcing and hiring new staff. However, this high percentage is offset by the fact that 78% also believe that using social media in this way is a major challenge.

The reason why is likely to be found in the fact that a relatively small number have appropriate careers-focused websites. Only 35% have a mobile-friendly website dedicated to jobs and careers – while just marginally more (37%) boast a mobile-friendly corporate site. Half of those surveyed had no future plans to implement such a site, yet some 64% said that they wanted to offer candidates a better mobile experience.

Of those that do have mobile-friendly sites, the majority use them for offering information about jobs (67%), with the same percentage sending out alerts to interested candidates as new jobs are posted. 42% enable applications via the mobile site but only 17% offer a way to make interview appointments via mobiles.